I got behind with my posts so am playing catch up…
Satisfaction
As I mentioned in earlier posts, the work has been pretty production heavy and I’ve learned a lot about the printing process. I wish there would have been more opportunities for actual design, but with a new identity on the way we are not changing things up too much right now. There are a lot of materials that need to be updated and streamlined, but again it doesn’t make sense to spend much time on them until the new identity is determined. I’m chomping at the bit to get things streamlined but overall I’m satisfied with the work and really excited for a fresh (and singular) look, feel, and identity.
Meaningful learning opportunities
I’ve been able to use a lot of the skills/techniques we’re learning in the publication design class. Using grids for layout has totally changed my approach to print materials, and I’ve had several opportunities to practice new-found tricks and efficiencies in InDesign.
Quality of the organization
With a newly formed marketing team and committee, and a decision made on the organization’s business model, there is now direction to follow (the past several months have been tenuous—lots of organizational options have been discussed, no clear path or identity to rally efforts around). Overall communication strategy and goals are more defined, and now there’s a framework that makes decision-making and work in general easier. Time and resources are always an issue, quality of product often suffers because of this.
Tasks performed and hours worked
2/15, 4 hrs
Format training templates and (there were seven eight total templates) and prepare training e-announcements
2/16 & 17, 4 hrs
Continue preparations for training announcements
2/18, 2 hrs
Finalize training announcement
2/19, 2 hrs
Begin revisions to tech one-pager and review style sheet with supervisor